Ed Hansen on The Cash Rich Exit Podcast
EP330 Building, Selling, and Thriving Beyond Business
Episode Description
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Serial entrepreneur Ed Hansen joins host Colleen O’Connell-Campbell on the Cash Rich Exit Podcast to share his decades-long journey founding, scaling, and selling multiple businesses - including Hanson Lawn and Gardens and
In this episode, Ed reveals how mindset, adaptability, and a focus on relationships have shaped his entrepreneurial path.
Key takeaways:
The early entrepreneurial spark - from cutting grass to building a multi-million-dollar company.
Buying vs. selling a business - why every transaction is unique and how to make sure both sides win
Building for a future exit - the difference between creating a great product and creating a sellable company.
Technology and user experience - how Ext evolved from Ed’s landscaping business and now powers companies across industries.
The power of peer groups - how his role as a TEC Canada Chair gives entrepreneurs a safe space to learn, grow, and problem-solve.
Monday Matters on LinkedIn - why Ed’s weekly videos resonate with entrepreneurs and how showing up consistently builds trust and reach.
Fun frank advice - focus on the journey, surround yourself with the right people, and don’t take criticism from people you wouldn’t take advice from.